Per-Keys are easy to use! You send a mailing to your customers asking them to opt-in to text messages. The mailing contains a unique Per-Key for each customer with instruction to text the Per-Key to a specific short code. Customers send a text message with the unique Per-Key to the specified Short Code agreeing to opt in to the text messaging program.
Once we receive the text message, the Per-Key is matched against the original data file and a text message is sent to your customer with customized information. For example (customized fields in bold): "Paul, thank you for signing up for alerts about Jazz Concerts in New Jersey. Reply YES to this message to start receiving text messages from Ticki-Charge."
Your customer replies and opts in to receive text messages.
You now have a new customer in your opt in file!
When you use Per-Keys, your opt-in rate will be higher than a generic opt-in request.